While it’s one thing to have influences in the music industry, it is quite another to wear them as proudly as White Light Motorcade do. The four wiry, leather-clad New Yorkers aim for a glorious clash of sound between vintage punk (MC5, The Stooges) and the melodic fireworks of 90s Britpop. It sounds like a bad idea and, as you’d expect, it doesn’t work. The album results in something reminiscent of Jet’s Get Born. Several of the songs have good hooks and winning melodies, but they are delivered in a way devoid of any spark of originality. This is a problem not just for White Light Motorcade, but also for the current wave of ‘rock and roll’ acts. Music is rarely totally original, but if you want to see a tribute act go to your local pub. White Light Motorcade could learn something from such advice. Coupled with this, the album’s tracks have been glossed, buffed and produced to with an inch of it’s life. ‘Open Your Eyes’ uses trademark Noel Gallagher chord changes to no effect whatsoever and ‘Useless’, the band’s attempt at a lighters-in-theair anthem, is let down by frontman Harley Dinardo’s weak vocals. Things look up briefly during the catchy thrash of ‘It’s Happening’, but Ash would probably still reject it as sub-standard. NME called White Light Motorcade “the saviours of rock.” I can’t agree. The kindest thing to be said for Thank You, Goodnight is that it makes all the right noises, nonetheless it feels completely hollow.ARCHIVE: 2nd week TT 2004
If you build it, they will come.That’s not just the substance of Ray’s hallucinations in Field of Dreams. It might as easily apply to Lightning in a Bottle Music and Art Festival, though the “they” to which this gathering appealed did a lot more than just come to California’s Central Valley. The crowds that assembled for the latest edition to Lightning in a Bottle (LIB) gave the festival its flavor and color while proving that its latest site could serve as something above a passing fancy.LIB is an event of many hallmarks, but stability hasn’t been one of them. The 2019 edition brought LIB to its sixth different venue in the last 15 years. But that apparently inherent nomadic quality has opened up opportunities for the event to grow and improve in different ways through the years—just as it did in 2019.Though the late change in venue and dates kept attendance under 20,000 people, the Buena Vista Aquatic Recreational Area served as a fitting landing spot for those whose calendars and modes of transport allowed them to spend Mother’s Day Weekend in Bakersfield.Gone were the arduous treks across undulating hills from the campgrounds through the festival. Instead, navigating from place to place required little more than a leisurely stroll along (mostly) flat surfaces next to a lake filled with giant unicorn flotillas, festival-goers cooling off amid the daytime heat and, at night, fire dancers entertaining passersby on the beach.More importantly, the new venue comfortably accommodated everything that makes LIB, in all its seemingly annual transience, a fixture of West Coast festival culture.Yoga? Check.Ritual prayer? Check.Killa Dillas? Check.Talks about feminism through clean water, the science of sound, plant medicine, and the morality of combating climate change? Checks all around.Film screenings, long and short? Check and check.Food workshops on granola, taco salad, flowers and fermentation? Check, check, check and check.More Dillas? You already know.Drum circles? Dream hacking? DJing tutorials? Basket weaving? Knife sharpening? Bookbinding? Body painting? Japanese marbling? Crochet? If you can imagine it, you can probably do it at LIB.And if none of that appealed to you, there was always plenty of music to keep the party going. By and large, electronic dance music dominated at LIB, as it typically does—with Flying Lotus adding in an element of psychedelic art with his 3D backdrop and Disclosure paring down for a DJ set. But while feet-bewitching DJs like Opuio, CharlestheFirst, The Polish Ambassador, Jan Blomqvist, Axel Thesleff, Luttrell, Lane 8, and Damian Lazarus, there was still ample room throughout the festival for acts across the sonic spectrum.There were those who mixed EDM with a bit of live instrumentation, like Monolink’s surprise set on Thursday night, Gramatik’s highlight of Friday night, and BIG GIGANTIC’s gaggle of bangers on Saturday night. There were spectacular instrumental outfits, from the Fungineers and Frameworks to the unshakable grooves of Khruangbin. There were indie-oriented acts like slenderbodies and Toro y Moi, along with captivating vocalists like ELOHIM, Santigold, and FKJ, who guested during Masego’s set. And for those feeling a mix of Latin rhythms and hip-hop vibes, there was Ozomatli’s party-starter on Sunday.The most important element of all, though, was the audience. That’s not to blow smoke up anyone’s alley, nor is it to state matter-of-factly that there would be no LIB without people to pay for tickets, schlep their camping gear to farm country and dance their way through up to five days of activities. Rather, it’s to point out LIB’s greatest strength: the opportunity it presents for people watching. Colorful hats and headgear weren’t just abundant in their sheer variety and visual stimulation—they were included on the festival’s official “Pro Packing List.”Totems of all shapes and sizes—including bubble-blowing lamps, Pickle Ricks, Owen Wilsons and wacky waving inflatable arm-flailing tube men in miniature—stole the show. Colorful party buses, palatial tents and meme-stamped flags filled the campgrounds (and guided some weary revelers home). And when night gave way to day and the waters warmed, the lake swarmed with people swimming solo from shore to shore, canoeing through the afternoon, and lounging on rafts as large as living rooms.Indeed, for LIB to live up to its reputation as a lifestyle festival requires a panoply of people to do the living in every which way. To that end, LIB’s fans delivered (and then some) with a communal experience that was unified by a diversity of activity—one that celebrated the essence of humanity, with all its virtues and vices.Now that this singular spirit has proved that it can not only survive, but thrive in its latest location, Lightning In A Bottle would do well to keep building its fantasy camp for daydreaming adults in the heartland of California—and many more festival lovers would do even better to come.
Funny Girl My Fair Lady The 2016 Golden Globes are behind us. While JLaw and Leo may still be basking in the post-awards show glow, the rest of us have moved on to a Bernadette Peters YouTube spiral and little else. Have no fear Golden Globe-Globe-winning musical lovers. We asked you to rank your fave Golden Globe-winning musicals and the results are in! Pause “Easy Street” for a sec, and check out your greatest GG-winning musicals below. Beauty and the Beast Les Miserables West Side Story The Sound of Music The Lion King Chicago Cabaret Fiddler on the Roof View Comments
International leader”Larry Beuchat is a world-renowned food mycologist andbacteriologist,” said Michael P. Doyle, director of the center.”He has been, through his research and involvement in advisorycommittees, an international leader in improving themicrobiological safety of fresh produce.”Beuchat is one of five UGA food scientists to get the Appertaward. The others were Doyle (1996), John J. Powers (1984), J.G.Woodroof (1978) and John C. Ayres (1972).Beuchat conducted much of the pioneering work to betterunderstand the ecology of the bacteria on raw fruits andvegetables that cause illnesses in humans. He has contributedsignificantly to food mycology (fungal food pathogens).His research focuses on the microbiology of fruits, vegetables,nuts and legumes. He studies methods of detecting yeasts, moldsand pathogenic bacteria, relationships between water andmicrobial growth and fermented foods and food preservatives. By Sharon OmahenUniversity of GeorgiaUniversity of Georgia food microbiologist Larry Beuchat hasreceived the 2004 Nicholas Appert Award from the Institute ofFood Technologists. The award, IFT’s highest honor, recognizesoutstanding contributions to food technology.A Distinguished Research Professor in the UGA College ofAgricultural and Environmental Sciences, Beuchat conductsresearch at the Center for Food Safety in Griffin, Ga. Advises UGA students, tooAs a professor in the UGA Department of Food Science andTechnology, Beuchat also advises graduate students in theirstudies.”Despite all of his accomplishments,” said graduate student MananSharma, “Dr. Beuchat remains very much engaged in advising andguiding students like myself through their research projects. Heis one of the most humble men I have ever met and truly deservingof this honor.”Before joining the university faculty in 1972, Beuchat heldpositions with H.J. Heinz, Hanover Brands Inc. and Quaker Oats.Over the past 32 years, he has won many UGA honors: the D.W.Brooks Faculty Award, Distinguished Faculty Research Award, GammaSigma Delta Senior Faculty Award, Outstanding Graduate Professor,Distinguished Research Professor and Research Professor.His industry honors include the Indo-American Fellowship,Fulbright Senior Lecturer Award, Sir Frederick McMasterFellowship, Centers for Disease Control and Prevention’s DonaldC. Mackel Award (co-recipient) and “Food Safety” Magazine’sDistinguished Service Award. He also received the OutstandingAlumnus Award from both Penn State University and Michigan StateUniversity.Beuchat has been named a fellow by IFT, the American Academy ofMicrobiology and the International Association for FoodProtection. He is also a member of the International Associationof Food Protection, the American Society of Microbiology, theSociety for Applied Microbiology and the International Fresh-cutProduce Association. Edits, publishes food science publicationsHe was associate editor of the “Journal of Food Science” andscientific co-editor of the “Journal of Food Protection.” Hecurrently serves on the editorial boards of two scientificjournals, “Food Microbiology” and the “International Journal ofFood Microbiology.”Beuchat has authored or co-authored five books and 1,074scientific publications, including 433 refereed journal articles.He serves on the boards of the National Academy of Sciences,Institute of Medicine, Food and Nutrition Board and the U.S.Department of Agriculture Food Safety and Inspection Service’sNational Advisory Committee on Microbiological Criteria forFoods.
By Geraldine Cook/Diálogo December 05, 2017 The Argentine Air Force is uniquely committed to plan and execute combined air operations to help mitigate the effects of natural disasters. With such statement, Argentine Air Force Lieutenant General Oscar Charadía, commander of Enlistment and Training, opened his presentation at the South American Air Chiefs Conference, held at Davis-Monthan Air Force Base in Tucson, Arizona, October 31st –November 3rd, 2017.At the conference, Lt. Gen. Charadía spoke to Diálogo about his participation in the event, international cooperation, and the challenges his institution faces in 2018. Among the highlights: The Air Force—with a staff of about 1,800 officers, 8,000 non-commissioned officers, and 6,000 civilian agents—has become a more effective organization to manage humanitarian aid. Humanitarian aid and rescue missions during natural disasters are one of the Air Force’s core duties.Diálogo: Why is it important for the Argentine Air Force to participate in this conference?Lieutenant General Oscar Charadía, commander of Enlistment and Training for the Argentine Air Force: It’s extremely important because, in addition to getting to know each other, it allows me to get up to speed on each air force’s progress on humanitarian aid during natural disasters. It’s very important because you learn new things, new techniques, ways to coordinate, and you learn how to mitigate the pain of a natural disaster through humanitarian aid. We all have a common denominator, which is that air assets give us speed and versatility, allowing us to get to many places that other assets might not reach. In these meetings, what we analyze is precisely how to reevaluate our assets and the operations we can do together. At this conference, a synergy of efforts is formed to amplify the aid and get to victims with the support they require.Diálogo: Why is it important to work with other air forces to respond to natural disasters?Lt. Gen. Charadía: Most of the air forces’ secondary missions are humanitarian aid. Our core mission is to maintain control of our sovereign airspace, but, when you are trained for that main mission, you have the capacity to face secondary missions. In the case of the Argentine Air Force, we have the logistics support necessary to assist people with humanitarian aid, whether domestically or abroad. Therefore, to be able to offer assistance is of vital importance.Diálogo: What is your assessment of regional cooperation among air forces?Lt. Gen. Charadía: Each air force’s capacities vary according to each nation’s resources. Smaller air forces can learn a lot from the larger ones, as is the case with our host, the U.S. 12th Air Force, which has more assets, more personnel, and equipment. The work of the Joint Chiefs of Staff of the Armed Forces [of Argentina] is extremely important to plan and execute humanitarian aid. In that sense, the Argentine Air Force is a pioneer in terms of the work of our Joint Chiefs of Staff to organize a combined force, composed of different forces to conduct humanitarian aid operations.Diálogo: What is the Argentine Air Force’s level of participation in the System of Cooperation Among the American Air Forces (SICOFAA)?Lt. Gen. Charadía: Today, SICOFAA, which has already been in place for many years and has many member nations, serves as a tool to train our most valuable assets, which the “Cooperation” exercises—held annually and in their fourth edition—show. The Cooperation IV exercise was held in Argentina in 2016. It was a war game in which nearly 300 people participated, and it unfolded through a software program the Air Force had designed, the Unified Logistics Area Module or MULA to manage all air assets, from the distribution of cargo or aid to fuel needs, as well as aircraft’s capacities and flight plans.Diálogo: During your presentation on the Argentine Air Force, you spoke about the different types of combined air operations to respond to natural disasters. Could you expound on that topic?Lt. Gen. Charadía: We conducted several exercises to train on disaster response. For example, in late April , we had a natural disaster in the city of Comodoro Rivadavia [in southern Argentina], during which heavy rains fell—for a short time and with a lot of water—causing rivers to overflow and flood a large percentage of the city. The rain cut off important land routes, such as the route that connects the region of Patagonia from north to south. So we had to create air and sea bridges. We used C-130 Hercules and SAAB 340B planes for the air bridge. We transported all kinds of cargo and passengers. Then, we helped in a road tragedy, a bus crash in the city of San Rafael, in the province of Mendoza. That incident caused deaths and injuries. Most of the victims were minors and young adults, and the tragedy shook the nation.Diálogo: How does the Argentine Air Force prepare to respond to natural disasters in 2018?Lt. Gen. Charadía: In 2018, the Pegasus 2018 exercise is planned for the third quarter of the year. It’s a combined humanitarian aid and emergency support exercise. This is an international exercise, and all the air forces that comprise SICOFAA have been invited.Diálogo: What is the purpose of the exercise?Lt. Gen. Charadía: The exercise will train air forces in humanitarian aid. It aims to counter isolation, evaluate the combined doctrine we have to deal with the planning and execution of such events, but, above all, it offers Argentine government agencies, such as the Civil Defense, the Ministry of Health, and other agencies that will make their own contributions, a way to be part of the exercise.Diálogo: How does the Argentine Air Force help to address the security problems the country faces?Lt. Gen. Charadía: We have a problem that afflicts us, which is narcotrafficking. To address this situation, the Air Force controls the nation’s airspace in the northern zone for illegal and irregular flights. Irregular flights don’t represent crimes but violate regulations and cause infractions for not declaring themselves. And we also have illegal flights. In this case, the Air Force uses its radars, planes, and personnel deployed in northern Argentina, and we do so in support of ground forces and the judiciary. The Air Force detects the flight and either identifies it through communications or sends fighter aircraft to identify it, and from there, we force it to land, in coordination with ground forces.Diálogo: What is your main goal?Lt. Gen. Charadía: Resources are always scarce, especially in military aviation. It’s an extremely expensive activity. The different budget adjustments put a big dent in our training and preparation, both for our planes and our personnel. Our goal is to counter this situation. We’re working to try to optimize to the maximum our flight hours, training, simulators, and courses so that our personnel maintain the best level of training possible.Diálogo: What is the level of female participation in the Argentine Air Force?Lt. Gen. Charadía: Women have been present for quite some time. Women began in the non-commissioned officer ranks, and have made it their entire career, reaching the top rank of sergeant major, and for the last 14 years, we’ve had line officers graduating from the Air Force Academy in specialties such as pilot, engineer, etc. In addition, we have the female officer corps, comprising medical professionals, dentists, lawyers—basically all careers that are not of command but are valuable contributions to the Air Force’s activities. In this regard, I can attest that women are fully integrated in the ranks of the Argentine Air Force.Diálogo: What is your message to the air forces of Latin America?Lt. Gen. Charadía: Today, air forces cannot work alone. We have to work together, united. We have to respect each other without losing our sovereign identity in our decisions. In other words, we have to achieve synergy to manage a large team when time comes to mitigate natural disasters.
Andrea E. Zelman has joined Fowler White Boggs Banker, with offices at 501 E. Kennedy Blvd., Ste. 1700, Tampa 33602, telephone (813) 228-7411. She concentrates in the areas of land use and environmental law. William F. Leonard, Richard W. Morrison, and C. Glenn Leonard announce the relocation of the Law Offices of Leonard & Morrison to 1995 E. Oakland Park Blvd., Ste. 105, Ft. Lauderdale 33306, telephone (954) 776-3600. R. Elliott Dunn, Jr., formerly of Wesley Chapel, Tampa, has become associated with McClain & Alfonso, with offices at 37908 Church Ave., P.O. Box 4, Dade City 33526, telephone (352) 567-5636. Scott M. Behren has been named a partner of Waldman Feluren &Trigoboff P.A., with offices located at 2200 North Commerce Parkway, Suite 202, Weston 33326, telephone (954) 467-8600. He practices in the areas of commercial, franchise, intellectual property, health care, and employment litigation. Karin Guttormsen-Compitiello, former assistant district counsel for the U.S. Department of Justice, Immigration & Naturalization Service, announces the formation of the Law Offices of Karin Guttormsen-Compitiello, P.A., with offices at 600 N. Pine Island Rd., Ste. 450, Plantation 33324, telephone (954) 472-1996. She concentrates in immigration and nationality law. S. Mathew Whyte, former assistant state attorney in the 12th Judicial Circuit, has joined The Law Offices of Steven G. Lavely, with offices at 101 Riverfront Blvd., Ste. 120, Bradenton 34205, telephone (941) 747-7994. He concentrates in the areas of personal injury and criminal defense. Michael P. Infanti has joined Broad and Cassel with offices at 390 N. Orange Ave., Ste. 1100, Orlando 32801, telephone (407) 839-4200. He joins the firm’s real estate practice group. Maureen McCarthy Daughton has joined Broad and Cassel with offices at 215 S. Monroe St., Ste. 400, Tallahassee 32301, telephone (850) 681-6810. She joins the firm’s labor and employment practice group. Michael Nearing, Peter Shapiro, and Robyn Spalter have been named members of Kluger, Peretz, Kaplan & Berlin, P.L., with offices at The Miami Center, 201 S. Biscayne Blvd., 17th Floor, Miami 33131, telephone (305) 379-9000. Nearing concentrates in commercial litigation and Shapiro and Spalter in bankruptcy law. Raul M. Cabrera, Cedric E. Lewis, and Karen I. Meeks announce the opening of Meeks, Lewis & Cabrera, P.A., with offices in Winter Haven and at 1125 E. Main St., Bartow 33830, telephone (863) 534-8300. Cabrera practices in workers’ compensation, personal injury, criminal defense, and Social Security disability; Lewis practices in estate planning, commercial litigation, and bankruptcy; and Meeks practices in criminal defense, family law, and bankruptcy. Vivianne A. Wicker announces the formation of Wicker Law Firm, P.A., with offices located at Alhambra International Center, 255 Alhambra Circle, Ste. 560, Coral Gables 33134, telephone (305) 446-5152. Jaime A. Pozo, Peter J. Egan, and Julie L. Clark have joined the firm, which practices in civil liability defense. John F. “Buck” Fannin has retired from Dore, Lanier, Noey & Fannin, changing the firm’s name to Dore, Lanier & Noey, with offices at 76 S. Laura St., Ste. 1701, Jacksonville 32202, telephone (904) 358-7881. Joshua C. Canton, formerly of Bussey, White, McDonough & Freeman, P.A., has become associated with McGee & Powers, P.A., with offices at 201 E. Pine St., Ste. 700, Orlando 32801, telephone (407) 422-5742. He concentrates in the area of insurance defense. David E. Hudgens, formerly with Armbrecht Jackson in Mobile, Alabama, announces the opening of David E. Hudgens, LLC, with offices at P.O. Box 1574, 28311 N. Main St., Ste. B-200, Daphne, Alabama 36526, telephone (251) 625-3011. Susan M. Quinlan, formerly of Fowler White Boggs Banker, Tampa, has joined Title First Agency, Inc., with offices at 555 S. Front St., # 400, Columbus, Ohio 43215, telephone (614) 224-9207. She concentrates in corporate law. Angela Bucci Weekes announces the opening of Angela Bucci Weekes, P.A., with offices at One E. Broward Blvd., Ste. 609, Ft. Lauderdale 33301, telephone (954) 463-5550. She concentrates in bankruptcy, immigration, criminal, and tax and estate planning. Warren H. Cobb and Charles M. Harris, formerly Fifth District Court of Appeals judges, have been appointed to the mediation panel of Upchurch Watson White & Max, with offices in Miami, Daytona Beach, and Maitland. L. David Sims has joined Henderson, Franklin, Starnes & Holt, P.A., with offices at 1715 Monroe St., P.O. Box 280, Ft. Myers 33902, telephone (239) 334-4121. He concentrates in marital and family law. Richard B. Celler and D. Daniel Sokol have joined Steel Hector & Davis, with offices at 200 S. Biscayne Blvd., 41st Floor, Miami 33131, telephone (305) 577-7000. Celler joins the labor and employment group and Sokol joins the international trade and competition group. Beth A. Vecchioli has joined Carlton Fields, with offices at 215 S. Monroe St., Ste. 500, Tallahassee 32302, telephone (850) 224-1585. She joins the government law and consulting practice group. Lawrence N. Curtin has been appointed to serve as executive partner of Holland & Knight LLP, with offices at 315 S. Calhoun St., Ste. 600, Tallahassee 32301, telephone (850) 224-7000. He practices in the firm’s real estate, environmental and land use law department. Brian J. Gavsie has joined Akerman Senterfitt, with offices at One S.E. Third Ave., 28th Floor, Miami 33131, telephone (305) 374-5600. He practices in mergers and acquisitions, securities, and general corporate matters. Brian D. Treby, former attorney-advisor in the U.S. Tax Court in Washington, D.C., has joined Morrison & Mills, P.A., with offices at 1200 W. Platt St., Ste. 100, Tampa 33606, telephone (813) 258-3311. The firm concentrates in the areas of business, banking and finance, corporate, government, and real estate law. David C. Scileppi has become an associate of Gunster Yoakley, with offices at Broward Financial Centre, 500 E. Broward Blvd., Ste. 1400, Ft. Lauderdale 33394, telephone (954) 462-2000. He joins the firm’s corporate department. D. Tracy Thornhill, Jr., formerly with Hardin & Murphy, P.A., Lakeland, has joined the 10th Circuit Public Defender’s Office, with offices in Polk, Hardee, and Highlands counties. Amy Meredith Scharf has become associated with William Wohlsifer, P.A., with offices at 319 Clematis St., Ste. 811, West Palm Beach 33401, telephone (561) 655-5144. She concentrates in the areas of condominium law and commercial litigation. Dale S. Bergman, formerly of Broad and Cassel, has joined Buchanan Ingersoll, with offices at Bank of America Tower, 100 S.E. Second St., Ste. 2100, Miami 33131, telephone (305) 933-2391. He practices in corporate finance and commercial matters. Elizabeth Ynigo and Michael Moore have joined Kirkpatrick & Lockhart, LLP, with offices at Miami Center, 20th Floor, 201 S. Biscayne Blvd., Miami 33131, telephone (305) 539-3300. Ynigo practices in commercial litigation, banking litigation, white collar defense, and family law; Moore joins the litigation practice group. June 1, 2003 On the Move June 1, 2003 Regular News
Recently we’ve had a number of clients ask us to help them scope and assess potential vendors for their full website redesigns. In the process we’ve come up with a list of a few must haves for any new credit union or bank website. Here are the top 10 items any new Credit Union or Bank website MUST include: An Easy to Navigate Content Management SystemNow this might sound like just basic stuff, but some vendors out there have their own proprietary CMS platforms and we recommend you go with a content management system that is more universal and user friendly. Even some themes in WordPress aren’t terribly intuitive anymore.We suggest getting a demo from the prospective web designer, and ask them to show you how easy (or hard) it is to do some of the most regular edits you will need to make. Your internal team should be able to:– update banners,– change body and header text,– embed a form– and create new landing pages, all without a ton of effort. Ability to Integrate with Email & AutomationWe see lots of gorgeous new websites out there, but many of them still lack personalization and email integration. So again, they are just more fancy, modern, digital brochures for your financial institution. But these sites are impossible to monetize!Your new website should have the ability to move a user from digital behavior that might indicate an interest in a product, further down their buying journey. So, take the example of an auto loan. If someone comes to visit your auto loan product page, you should be able to remarket to this person via digital or social media ads. If you already have their contact information you should be able to send an email to the prospect that follows up on their interest. And the next time the same user comes back to your website or mobile app the content should adjust to a blog or another offer related to their specific product or service interest, in this example, an auto loan banner or link of some kind. SEO Optimized Content Writing Needs to be IncludedCreating the various page templates for your new website is typically the first main hurdle in a new web site project. But what often gets missed is the amount of new content that will also need to be developed during the process. We recommend that you have some help with content writing for at least 60-70% of the pages you estimate will need to be ready when the new site is complete for launch. The remaining content will need to be written by your internal staff, so this partner agency needs to be able to train your team on the ins and outs of SEO content, so that you can produce this additional content in a timely manner.New content tends to be one of the biggest delays during website redesign projects, so having help contracted from the beginning of the project is a very good use of your budget.If your new website will include 60 pages, we recommend that your partner agency should be ready to help you create SEO optimized content for at least 35-40 of these pages. And this content writing should include updating all on-page SEO (ie. Titles, URLs, Meta-descriptions, Header Tags, and Body Text). You’ll have to write the rest.If you are a small or one-person marketing department you’ll likely need more help with content writing, so adjust this expectation accordingly when you ask for your proposal. Smart Content for Personalizing the User ExperienceAs referenced above, your new website should have the ability to customize a user’s experience when they visit your website. For example, with existing customers, if you know someone is a high priority for a home equity line of credit, when they visit your website your content should adjust to reflect this potential. Perhaps include links to home equity blogs, banner or product offers as the first item them see when they visit your website or if possible when they log into online banking.Or, if they are a new visitor to your website, but have recently been to a specific product or service page, your banner might shift to reflect this known product interest.Personalization makes people feel more valued and reduces friction in the buying journey. Further, personalizing experiences will improve upselling results and customer retention. The ability to personalize content is a MUST have for any new Financial Institution website. ADA Compliant – With LIVE-USER TestingNow this one is tricky. Web developers typically have a lot of skin in the game with regards to ADA compliance, so we always recommend asking an independent auditor to evaluate your site for compliance. This way you know 100% for sure that your site is meeting all the requirements.And PLEASE, make sure your audit includes some live-user testing. Do NOT allow an audit with only a scanning tool. These can lead to false positive results and miss many details that live-user testing will address. Mobile Design that Adjusts for Better User Experience A good Web design agency should create a mobile experience that is designed specifically for these smaller devices, rather than just a responsive design that scales down the content you have on your desktop version of the website.So, for example, on a larger screen you might have a normal amount of text on a page, maybe a paragraph or two. But on a truly optimized mobile version it might be necessary to scale the amount of text back significantly, and even incorporate bullets or shorter phrases in place of sentences. We don’t mean that you need two completely different versions of the site, but smart content designed specifically for the mobile experience will lead to a better version of the site on smart phones and tablets. And when you use Google AMP, which should be enabled by your developer, it will remove unnecessary script in code that slows download times on mobile devices. The result is a more simplified version of the site that will achieve higher search results over time. Fast Load Times on Desktop AND MobileBuilding on the last item, we run periodic speed tests on our own website as well as for clients. You can use tools like HubSpot’s Website Grader or the Google Desktop and Mobile Speed Test to simulate load times on a smart phones for these performance tests. As referenced above, you’ll want to ensure that Google AMP is enabled, and that features like image compression, render blocking and browser caching are all functioning appropriately to increase the speed and performance of your site. Ability to Create Visual and Text Calls-to-Action/Forms for Lead CaptureAgain, this is key for being able to tie leads and conversions to your new website. And when your Financial Institution is investing $50-100k+ on an asset like your website you need to be able to report on these efforts. Ideally your new site will live on a system like HubSpot, where you can have lead capture forms and visual calls to action right in the same dashboard as your larger content management system, and even tie these efforts directly with contacts as they come in as new leads via a built in CRM. Then your marketing and sales teams can create workflows that will automatically reach out to new leads as they convert on your site by filling out a form. Once they get further down their buying journey your team can then decide when it’s appropriate for a staff member to reach out individually and offer advice or help with next steps. Built in Website AnalyticsOne thing we’ve begun to notice with a few proposals we’ve seen recently is that a lot of companies are actually charging extra for providing what Google Analytics gives any website for FREE! So, don’t let a web developer make you pay them for access to monthly traffic and behavior stats. These should be included with any new website at no additional charge! A Blog with Educational & Useful ContentThere’s a ton of reasons why your website needs a blog, but to name just a few… Content on your site won’t be found in organic search unless it’s updated often and generates high quality search and linking traffic. So, if you only want to use your website to communicate with existing customers, then maybe a blog isn’t as essential. But if you want your website to reach potential new customers you’ll need a robust content strategy, and a blog has to be a part of this.Furthermore, the banking buying journey is long and people do a lot of research during the process of considering a new account or service. A blog can provide educational content that will be useful during this consideration phase of a buying journey. And finally, you need to give people a reason to come to your website apart from logging into online banking or finding your locations, hours or other contact information. A blog helps tremendously with this and can go a long way to building rapport and trust with your current and potential new customers. Bonus #1 – Real Customer Stories or TestimonialsMore and more we are seeing text and even video testimonials on Bank and Credit Union websites and these are fantastic for building trust. We also recommend that you work to get online reviews on sites like Google, Yelp and Facebook, as these will directly impact your search results over time. Bonus #2 – Video, Video, Video!Finally, your website needs video. We have seen fantastic product and service videos that enhance the user experience on a website and humanize the brand. These can include customer or member testimonials, but you can also leverage your staff in videos. After all, your staff should be your biggest brand ambassadors, so ask them why they love what they do, and then share those stories with your larger audience online.For more information on marketing and sales for financial institutions visit our blog today! Good luck, and let us know if we can help! 5SHARESShareShareSharePrintMailGooglePinterestDiggRedditStumbleuponDeliciousBufferTumblr,Meredith Olmstead Meredith Olmstead is the CEO and Founder of FI GROW Solutions, which provides Digital Marketing & Sales services to Community Financial Institutions. With experience working with FIs in markets of … Web: www.figrow.com Details
ShareShareSharePrintMailGooglePinterestDiggRedditStumbleuponDeliciousBufferTumblr continue reading » NCUA Chairman Rodney Hood announced Thursday he has appointed Johnny E. Davis, Jr. as Special Advisor to the Chairman for Cybersecurity. CUNA has called on NCUA to continue to recognize cybersecurity as a top priority and asked the agency to outline its cybersecurity strategy and remain engaged with other regulators and organizations.“Cybersecurity is one of my top priorities as Chairman of the NCUA,” Hood said. “I have great confidence in Johnny’s experience and judgment in this critical area. I will be relying on Johnny to not only provide strategic counsel on cybersecurity policy but also to engage with other federal financial institutions regulators and external stakeholders.”Davis currently serves as the NCUA’s Division Director for Critical Infrastructure, a role he will continue to fill along with this new responsibility. He will assume his duty as special advisor starting June 20.
Joko Prianto in 2015. (Tempo/Budi Purwanto)“This is Kendeng. It gives us all a life,” he said.Joko, along with hundreds of farmers in the Kendeng Karst Mountains, have fought against cement factories for about seven years. They insist that farming has given them enough wealth and they do not need industrial jobs. In the Kendeng area in Rembang, there is a natural aquifer called Watu Putih, and they want the aquifer to be protected.Read also: Hundreds of Rembang people march 150 kilometers to protest cement factory Gunretno, who lives in Pati, in a community called Sedulur Sikep, said he and his neighbors, about 200 other families, supported themselves through farming, which was enough. Along with his sister, Gunarti, Gunretno has pioneered the movement to reject factories and defend the environment. In 2018, Sedulur Sikep received the prestigious Yap Thiam Thien human rights award.Gunretno, coordinator of the Kendeng Mountain Community Network (JMPPK), along with farmers from the Kendeng Mountains, stage a protest in front of the State Palace in Jakarta in 2016. (JP/Dhoni Setiawan)“The Karst area in Pati is a water sponge. This is a place where water lives and it is for farming and tourism,” he told the Post. “I have done organic farming for 20 years. I plant vegetables, rice, chili, tomatoes and squash.” He said the bounty from nature was enough and that they had extra that could be sold. “Since our grandparents were farmers, [the land] has been enough for us,” Gunretno, who cultivates about 9,000 square meters of farmland, said.Joko said he expected to have the first harvest of his thousands of new chili plants in about 30 days. Planted on 2,500 sq m, he hoped to have 500 to 700 kilograms sold at Rp 45,000 per kg.He recently adopted organic farming methods and said he could save a lot of money from replacing chemical fertilizer with cattle urine that he got for free from his neighbors. “Plenty of cattle urine here,” he said. He plans to phase out chemical fertilizer and pesticides completely next year. “Why the shift to organic? Well, we have to love our earth that feeds us,” he said.Read also: Kendeng farmers demand govt take actionDespite the wealth they harvest through farming, however, the farmers have yet to live in peace. Threats of industrialization loom large, especially in Rembang, where mining activities for a cement factory are ongoing. “I can hear the mining sounds at night,” Joko said.In Pati there has been no activity but Gunretno said he would not stop fighting until the government changed the status of the Kendeng Karst Mountains to that of a protected area because water in the mountain area was essential for their livelihood as farmers.For Joko and Gunretno, protecting the Kendeng Karst Mountains is not just for their sake. “Kendeng is not just ours but it belongs to the world”. “Some people say Kendeng is arid. In fact, during the dry season, some land looks dry but we have been farming here for generations and the land is sufficient,” Joko told The Jakarta Post recently. A farmer pushing back against cement factories carrying out activities on the Kendeng Karst Mountains in Central Java has shown off his succulent chili to defy the perception that Kendeng is an arid place and needs factories to provide welfare to locals.Joko Prianto, a farmer in Rembang, shared pictures of his chili plants to his friends and later, one of them, Dandhy Laksono shared the pictures on his Twitter account, gaining more than 15,000 retweets and more than 21,000 likes as of Feb. 25. Topics :
The Chinese government and Lam’s Beijing-backed city administration say the law will not curtail freedoms but will target a small number of “troublemakers” and help bring stability after a year of anti-government protests.”I urge opponents who still use the usual tactics to demonize and smear the work to stop because by doing this they become the enemy of the Hong Kong people,” Lam said before a cabinet meeting, referring to the legislation.”The vast majority want to restore stability, and have safety, satisfaction and employment.”Lam was speaking a year after Hong Kong’s biggest ever demonstration, when about 2 million people, according to organizers, marched against another bill the city wanted to introduce that would have allowed extraditions to mainland China. Hong Kong leader Carrie Lam on Tuesday urged opponents of Beijing’s plan to impose national security legislation in the financial hub to stop “smearing” the effort, saying those who did were “the enemy of the people”.Beijing last month announced a plan to introduce legislation in Hong Kong to tackle secession, subversion, terrorism and foreign interference.Critics see it as the most serious threat to a “one country, two systems” formula, agreed when the former British colony returned to Chinese rule in 1997, aimed at ensuring its freedoms and role as a global financial center. Topics : Critics saw that bill as a threat to judicial independence and though it was later withdrawn, protests broadened into a campaign for greater democracy and clashes with police intensified.This year, the coronavirus outbreak brought a lull in protests but they have resumed since Beijing announced the plan for the security law.Details have not been announced but it has been widely criticized, not only by democracy activists but by diplomats, lawyers and business leaders who also fear it could erode rights and freedoms.Lam also said the government was considering relaxing restrictions aimed at stopping the coronavirus but it was unlikely they would be completely scrapped.Hong Kong’s borders are almost fully closed and groups are limited to eight people although life is returning to normal.The rules have helped limit numbers at demonstrations, with police citing the coronavirus in rejecting applications for rallies.